We’re lakes and prairies-type people

About us

The Lakes and Prairies Rep Collective represents a powerful alliance among Round Lake Sales, Gerten Outdoors, and Rick Thompson. Our strategic partnership ensures unmatched support, innovation, and expertise for brands and retailers across IA, IL, IN, KS, MI, MN, MO, ND, NE, OH, SD, and WI. We build stronger relationships through enhanced analytics, expanded product offerings, and hands-on educational experiences.

And our dedicated team delivers personalized service, making sure our partners thrive in a competitive market.

Meet the Team

  • Managing Partner - Ben Kiffmeyer

    e: bkiffmeyer@lp-reps.com
    p: 763-370-9532

  • Principal Rep Apparel - Allie Ng

    e: ang@lp-reps.com
    p: 651-247-4200

    Brands - Spyder, Royal Robbins, Dovetail, Sherpa, Flyshacker, Snow Peak

  • Principal Rep Ski/Hike - Rick Thompson

    e: rthompson@lp-reps.com
    p: 651-253-8014

    Brands - Leki, Kastle, Alpina, Crescent Moon/Northern Lites

  • Hardgoods Brand Manager - Paul Jensen

    e: pjensen@lp-reps.com
    p: 952-334-0105

    Brands - Nemo, Lifestraw

  • Hardgoods Brand Manager - Julia Filreis

    e: jfilreis@lp-reps.com
    p: 312-909-7732

    Brands - GSI, Matador, VSSL

  • Events Rep - Paul Gerten

    e: pgerten@lp-reps.com
    p: 651-485-7087

  • Tech Rep - Greg Martin

    e: gmartin@lp-reps.com
    p: 612-202-4705

    Brands - All Hardgoods